Delta

Delta Airlines Commercial

This was a very creative commercial to score, and a collaborative process with my friend and ace session/live guitarist Michael Elsner. The commercial is in two halves: first an ambient desolate sequence of scenes, and second a driving captivating rock anthem. The commercial works well because it draws a stark contrast between the stereotypical failures of the airline industry and the ideals of a brand that strives to go over and above what is expected.

The first half is a collection of ethereal pads and a signature high echo piano that sets the scene. Then some sound effects transition us to the driving rock section. Mike played guitar and bass, while I programmed drums and synths. Above all of this soars some strategically impacting sound effects that tie the sound to the visuals.

Quincy Jones, one of the most powerful forces in American popular music for more than half a century, died at 91. He produced Michael Jackson’s "Thriller," the best-selling album of all time, and was a prolific arranger and composer of film music. https://nyti.ms/3AuTahh

Gotta say, that new Mac mini looks amazing. It’s a pro machine. The only thing keeping me from the temptation of buying it is that the Mac Studio is due for a refresh soon, and of course, will leapfrog the Mini when it does.

Want to hear an incredible band? @tearsforfears has a new one out tomorrow. Premiering tomorrow, here's my live reaction and commentary to their new album, Songs for a Nervous Planet:

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